How Printed Mugs & Bags Became the New Business Card in UK Networking Circles
Today, the first impression no longer consists of a tight handshake and shiny card. In UK networking circles, printed mugs and bags have emerged as the new-age business card — a functional, visible, and enduring means of conveying brand identity. In contrast to lost paper cards in wallets, such physical objects engender permanent visibility and repetitive exposure to the brand, making them a wise investment for professionals who want to create strong connections. The Shift from Paper to Pragmatism Business cards used to play the role of sharing contact details. Yet, with the growing utilization of electronic communication and environmentally friendly thinking, professionals sought greener, more cost-saving substitutes. Printed mugs and customized bags fulfill this requirement to the fullest. Not only are they reusable, but they are also a networking tool as well as a utility item. A Marlborough China Mug , for example, becomes a daily reminder of a com...