CMYK and Pantone Matching Systems
Colour in marketing is important. Colour is captivating and is crucial for showing people what your brand is all about. We sell several types of branded promotional products here at bmt Promotions from leaflets to lanyards, mugs to marker pens. We brand your items by printing using both CMYK (digital printing) and the Pantone Matching System (screen printing). Which print method we use depends on the product that is being branded and the colour that is required but, which print type is best for you? Pantone Matching System The Pantone Matching System (PMS) was initially a book of standardized colours. This was invented as a way of recognising, matching and communicating colours to solve the issues related with creating precise colour matches, with regards to printing in the graphic arts industry. Pantone has since expanded its Matching System to incorporate many other industries including paint, digital technology, home, fashion, plastics, architecture and contract int...