Promotional Products Bags

  Following on from the things to do to create a successful promotional product marketing campaign, here are some points on what could make your campaign fail or, what not to do. The don’ts Don’t leave it too late to order your products Promotional products can take a little time to produce. If you want the best products, it is essential to understand that they need to be designed, approved, produced, branded and distributed out to you or your customers and this can take a while. You will need to leave a fair amount of time to make decisions. If you are picking promotional pens as your product of choice your will need to consider the following: · What colour ink do you want the base of your pen to be?  · How many colours are in your logo as this may affect the time it takes to brand the item? · Do I want a rollerball or a ballpoint pen?  · Plastic or metal material?  These are just a few of the questions to consider befo...

A study, collated with data compiled through research and analysis of the activity of professional promotional merchandise distributors, has established what the top 20 most popular promotional products of 2017 were. Most popular branded merchandise for 2017 and their total value (based on the average order value (£)):     Analysing the data Over the past 6 years the promotional products purchased most frequently have remained relatively consistent. In revenue terms, Bags continue to be the number one selling promotional product, followed by Pens & Pencils and then Plastic Giveaways. Pens & Pencils and Plastic Giveaways have sold more in terms of volume, but their market value is still significantly less than that of Bags. Mugs and Confectionery have remained one of the most popular items although they have swapped positions to take the fourth and fifth spots. Sports bottles and USB Accessories have both grown in their market share s...

As a former student, I know how great it feels when we are given free gifts, especially when they are useful and unique to us. Here are some great ideas for promotional giveaways aimed at students; Clothing Comfy clothes are a big hit, whether lounging around the halls or headed to the library to study. Think two-tone hoodies, oversized t-shirts, beanie hats. Branded Items of clothing are the perfect product to market to students as your brand will be seen in lectures, cafes, and all over campus. Kitchen Items We recently worked with a Casino chain on a giveaway item for fresher’s week, and came up with the idea of a fridge magnet which doubled up as a bottle opener. We made the design an Ace of Spade to fit in with the casino theme. A prime example of a useful promotional product , that will expose your brand endlessly. Other useful products are travel flask, tea towel or mug; students often take coffee to University (to save on cash) and many have people round at h...