Promotional Products Bags

When plastic is mentioned these days, many people think of all the articles printed in the press concerning how the man-made material is damaging the environment and the urgent need for a reduction in the use of throwaway plastic items. There are images online and in newspapers of turtles chewing on plastic that has been left on beaches and seals stuck in plastic wrapping in the sea. The issue here isn’t the plastic itself but, the way people are disposing of it and a lack of education into the many types of plastic and whether or not they are recyclable. We all need to do our bit to reduce the use of disposable plastic. Firstly it helps to recognise the types of plastic that are around us: Types of plastic Below are the 7 most popular types of plastic and their uses: Acrylic or Polymethyl Methacrylate (PMMA) – Used in the production of acrylic mirrors and acrylic plexiglass due to its shatterproof properties. Polycarbonate (PC) – An ext...

Twenty years ago, promotional products were mainly purchased by companies around the festive season. Businesses would buy items to promote their companies and give them out as Christmas gifts to their loyal customers and any potential new clients. This fabulous idea is one that has carried on throughout the years. As times have changed, the promotional product business has grown significantly in the UK and Ireland. In 2017, in those two countries alone, over one billion pounds has been spent on promotional items. Not all this money can be spent over the festive period so, when are companies purchasing their promotional products? Is there a particular period of time when businesses are investing in promotional items? A study by the Purple Club conducted using 2017 data has shown their findings: 1. December is now the quietest month for purchasing promotional products. December generates approximately 49% of the enquiries of an average month. This is possibly due to many b...

Working with a family member might sound like a terrible scenario for many people, but not in our case. I feel working alongside my husband, makes me feel more relaxed, supported and increases my productivity. There are small issues working with family. There are times where we can be discussing work issues at home and vice versa but, we just need to learn to leave the office stuff in the office. Likewise, discussing home issues in the office is counterproductive. Focussing on the job in hand is key! Family makes work less formal Working with family, there is less need for time consuming discussions which can take hours in some large corporate organisations. Decisions can be made over a quick cup of coffee at our desks instead of lots of time debating in a meeting room. Working with a family member also ensures that the ‘quality of life’ element is considered more. If one of us is unwell, or we need to run errands, there is no huge discussion or making up the tim...

  Businesses use promotional products as a cost-effective way of reaching out to potential customers and, is a highly cost-effective marketing method. Small businesses and established international companies choose to use branded merchandise in their marketing strategy because they can help to reduce marketing budgets whilst still attracting people’s attention. Create Brand Awareness Brand awareness means that consumers can recognize your business and its products or services just by looking at the company logo. Giving out promotional items to customers, both potential and current will assist them to recall your business. In a survey completed by the BPMA this question was raised ‘Do you think that branded promotional products increase a company’s brand awareness?’  The result was a resounding ‘Yes’ with 96% of people agreeing. Any promotional gift distributed stays in the homes, offices and cars of the recipients for a great period of time so, there is a...