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Showing posts from November, 2018

5 Reasons Why Branded Foldable Bags Are A Great Promotional Item

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  One of the most universally useful promotional products that can be used in a marketing campaign is the foldable bag. A bag that can be folded up and placed inside a coat pocket, handbag or inside a briefcase and is there when you need them for a little shopping trip later on is a handy product indeed. Our promotional foldable bags , reusable shopping bags are made from Taffeta 190t polyester. They are durable, lightweight and fold up for easy storage when not in use. Some other great reasons to invest in some branded foldable bags include: They make superb travel products If you’re travelling on business a foldable, reusable bag can come in very handy. If you’re travelling by aeroplane and you are only able to take one cabin bag, you can pull out your foldable, reusable bag on the plane and place items inside that you need to access during a business flight. Helps to stop the purchase of plastic bags With every branded foldable bag that is purchased, ...

The Importance of High-Visibility Clothing at Work

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High Visibility clothing (Hi-Vis) is a type of Personal Protective Equipment (PPE) worn in a working environment so a person is more visible. It’s a type of clothing that has reflective properties, or is made in a colour that is distinctly different from the background. Wearing high-visibility PPE enables people to be more aware of your presence, which in turn will help them to act faster in the event that they could potentially endanger you or them. What industries should wear Hi-Vis clothing? Occupational workers that would be need to wear Hi-Vis PPE include: construction workers, airport staff, warehouse employees and railway and motorway workforces. Wearing high-visibility clothing can reduce accidents in high traffic areas such as construction sites and industrial areas. At these places of work hi-vis clothing or PPE is required under Health and Safety regulations. Aisles in large storage warehouses can have relatively silent forklift equipment travelling along t...

Promotional Parasols and Umbrellas

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A brief history The history of the sunshade or parasoldates back thousands of years to China, Egypt and Assyria – now parts of present-day northern Iraq, south-eastern Turkey, north-western Iran and north-eastern Syria. The aim was to protect people from the sun and heat. The materials used were the natural resources that could be found locally including eucalyptus, palm branches and leaves. Parasols in Europe It wasn’t until the 16th century, during the Italian Renaissance that the parasol, or umbrella, came to Europe. The parasols were generally carried by a servant to protect the wealthy from the heat. The umbrella did not have a huge presence in Britain until the eighteenth century with the traveller Jonas Hanway credited for introducing the umbrella to London on a visit. The earliest English umbrellas were made of oiled silk and were deemed difficult to open. The ribs of the umbrella were made of whalebone which lost its elasticity when it becam...

Branding on the go - with Promotional Pocket Sized Notebooks

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The pocket notebook has a long and important history. Used in many types of jobs throughout time including farmers and inventors, police officers and presidents, doctors and designers, some of the greatest ideas in history have been jotted down in a pocket notebook. The use of pocket notebooks may not seem to be as widespread as it once was due to the use of tablets and the mobile phone, but notebooks are still used in many areas of work and life and are considered to be a trendy addition to a person's attire. Some of the reasons why pocket notebooks are a useful promotional product to give out to your customers include: · Usefulness – Having a promotional pocket notebook to hand is very useful to jot down ideas you think of for work on the go. It's somewhere to write down an appointment you're making with a client, whilst discussing it on the phone with said client. When it's a branded notebook, every time you get the notebook out, your business brandin...

The history of the polo shirt

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  The short-sleeved, casual top has become a staple uniform garment. It is a true fashion classic and one that is not going out of style any time soon. Where did the polo shirt come from? Here’s a little back story to one of the most iconic garments, now used regularly as promotional uniform. Where it all began The polo shirts debut was recorded in the late 19th century in Manipur, India. While British soldiers were stationed in Manipur, they witnessed a game of Polo being played and soon set up a team of their own. The sport of polo became so popular that the British Army and British tea planters in India became regular players. Consideration of thekit they were wearingto play became an issue. The traditional clothing of the time consisted of long sleeved, thick shirts made of cotton. Displeased with these uncomfortable shirts, the playersbegan to alter them and attached their collars to their shirts with buttons to stop them flailing while galloping on the field...

Branded Tucson Weekly Diaries – Top quality organising for 2019

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  Despite the ever-changing and improving technology on our tablet computers and mobile devices enabling us to use them as journals and note takers, a paper diary continues to be the favoured way in which business managers note down their upcoming meetings, significant dates and events they are due to attend. Our fabulous range of Castelli Tucson diaries will make a luxurious branded gift for your important clients and will impress any potential new customers you are looking to work with in the coming year. Tucson diaries have a velvet cover, they’re practical and have a deep embossed signature date that has become a well-foundedfavourite with customers over the years. Tucson diaries boast silver or gilt page edges as part of theirextravagantdesign.  The Tucson 2019 diaries are available in a large selection of formats to best suit your organising needs. The punctured page corners give you the option of removing pages for the ultimate simple reference system....

The do’s and don’ts of branded merchandise marketing – Part 2

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  Following on from the things to do to create a successful promotional product marketing campaign, here are some points on what could make your campaign fail or, what not to do. The don’ts Don’t leave it too late to order your products Promotional products can take a little time to produce. If you want the best products, it is essential to understand that they need to be designed, approved, produced, branded and distributed out to you or your customers and this can take a while. You will need to leave a fair amount of time to make decisions. If you are picking promotional pens as your product of choice your will need to consider the following: · What colour ink do you want the base of your pen to be?  · How many colours are in your logo as this may affect the time it takes to brand the item? · Do I want a rollerball or a ballpoint pen?  · Plastic or metal material?  These are just a few of the questions to consider befo...

The do’s and don’ts of branded merchandise marketing – Part 1

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  Promotional product marketing campaigns are as popular as ever with the total spent on branded merchandise reaching past the £1 billion-pound mark in 2017. The do’s of using promotional product marketing Think of your target audience One of the first things to consider when purchasing any promotional products to give away for a marketing campaign is who you are trying to target. Find out what your potential customers would like to receive and find ways of giving them those products.After all, it is only when you canresearch and understand your audience that you’ll be able to connect with them. Give useful products Gift your potential customers products that are relative to the industry that they are in. Any product that is useful will be utilised regularly meaning that your branding will be see on a frequent basis. Promotional pens , branded bags and bespoke umbrellas are all useful items that will stand the test of time and enable your business brandi...